August Update: Boost Your Reach, Expand Your Metrics and More!

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What's new:

Here's a look at what the Vista Social product team has been cooking this month!


📊 Instagram & Facebook Metrics:
Now, you can track video plays and average watch time directly from your calendar. Gain deeper insights into how your content is performing with just a glance!


📣 Advocacy Boost:
Amplify your brand reach and supercharge social selling! Our new advocacy tools are designed to help you maximize your impact across social channels.


📝 X (formerly Twitter) Character Count:
Big news for X subscribers! You can now tweet your heart out with a whopping 25,000-character limit. Share more of your story, thoughts, or updates without holding back.


🔧 Improved Profile Group Management:
We’ve made it easier to manage your ideas and team access! Use the new “Select all” option to quickly make Ideas available across Profile Groups. Plus, grant team members access to multiple Profile Groups effortlessly.


🎥 Video Thumbnails from Media Library:
You can now attach video thumbnails using images directly from your media library, not just from your computer. Choose the perfect image to represent your videos every time.


📈. Paid vs. Organic Metrics in Reporting:
Our Top Performing Posts widget just got a serious upgrade! Now, you can see paid vs. organic metrics for Instagram, Facebook, TikTok, Pinterest, and LinkedIn. Get a clear view of what’s driving your success and refine your strategy like a pro.


As always, a big thanks to the feedback from our community. Here are a few suggestions that made it to this month's updates:

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Paid/organic analytics
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2
Add Instagram Plays metrics to posts in the calendar
Getting a breakdown of our Total Plays, Plays on Instagram, and Plays on Facebook (when our IG post gets recommended on FB) for organic plays would give us great insight into our overall performance for video posts.

1
Add video views to YouTube CSV report export
It would be more insightful to add video views to YouTube CSV report export.

What do you think about this update?